Well-Researched Pricing

Capturing the right price in any given market is one of the most critical elements in a successful real estate transaction. Correctly pricing your property means diligently studying the market to know what interested buyers are willing to pay and to price competitively within that range. This is what will position your house to stand out amongst other listings.

Finding the Best Comps

It’s important to understand the market you are in, and the most appropriate comps no matter how custom, or common your home is. There is no exact science to this, and it can be very subjective, so it’s important that your Realtor knows your area and has done the appropriate research to price your home competitively.

Captivating Staging

Staging is what creates the “wow factor” when a buyer walks through the door of your property. It’s what creates an emotional response and can often influence whether or not an offer is made. From maximizing curb appeal to creating a clean and open interior, we will work some AAB magic to present your home in its most desirable state. P.S. We LOVE this part!

High-Quality Photography

Crisp, clear photos will make your property pop online and maximize visual appeal. We partner with an incredibly talented professional photographer who specializes in making your house look it’s absolute best. We will be there before the photographer arrives to ensure everything is in the perfect place so nothing goes unnoticed for photos. Some properties will require drone photography. Is your property one that will? Ask us!

Targeted Networking

In real estate, it’s not only what you know. It’s who you know. As active members of the real estate community and our community at large, we are well connected. We will market your listing to top agents and buyer specialists in the area, generating excitement and ensuring maximum exposure. In addition, we maintain a database of past clients, prospective clients, and industry partners. We ensure your listing reaches them.

Eye-Catching Yard Signs

Coming soon. For sale. Just sold. While much emphasis is placed on online advertisement these days, many buyers still look for their next home the old-fashioned way— by simply driving around their desired neighborhood. We worked with a graphic designer to create unique, professional, and attractive signage that will caption the attention of highly qualified buyers.

Best-in-Class Marketing

From fliers to postcards to custom binders, we’ll determine what professionally printed marketing pieces will move the needle to maximize the sale of your property. Mastering the digital presence of your listing is crucial, and we will ensure your home shines online.